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He, too, likes that his dating profile on The League looks more professional and that he is able to connect with other hard-working people his age. “We really believe that people know what they want and we let them be picky and have high standards,” Bradford told the Guardian. We don’t see a ton of users doing that – probably about 10% or so do have strong preferences around ethnicity.” According to her, the members will first be showed matches that fit their preferences, “but once they run out of those matches, then we will show them everyone. Ratcliffe said that he did not use the ethnicity filter.“I think that’s absurd and ridiculous, but as an African American woman in the dating pool, it would be nice to know that someone I was matched with doesn’t not like black girls,” said White.

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If you’re not a Goldman banker or a tech entrepreneur, don’t worry.Once part of The League, its members receive five new matches every day at 5pm – the so-called “happy hour”.Linking online dating apps to Linked In was “a stroke of genius”, according to Rick Nguyen, a 28-year old entrepreneur and co-founder of Spot Trender.“Users are getting that true sense of who someone is through a highly accountable and trustworthy network.” In addition to Be Linked, there are apps for those looking for an even more niche dating app than The League.Among them is Luxy, self-described as Tinder without the poor people.Bradford became interested in online dating after becoming single following the end of a five-year relationships.

She started her online hunt while finishing her master’s degree in business at Stanford and found she was running into the same problem over and over again.

It used to be that if you wanted to meet someone of a certain caliber, you would venture to a particular bar. And you’ll have to be driven to make it into The League – there’s a waiting list 100,000 people long.

There would be a line at the door with a strict doorman and inside would be a collection of beautiful people, all deemed special because they’d made it past the velvet rope. “Our requirements for women are just as rigorous as our requirements for men.

There was no context to their profiles – just their name and their photo. “I felt like I should just go ahead and create an app that I myself wanted to use and solve all the pain points I had identified on the other apps,” she said. Launched in San Francisco in November 2014, it has since spread to New York and is expected to launch in Los Angeles and London in the coming months.

What makes The League special, according to Bradford, is that it is synced with Linked In and Facebook.

The main thing is you have to bring something special to the table.